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Websites for HVAC companies

When the AC quits, can homeowners find you and call?

I build HVAC websites where a homeowner on a phone can find AC repair, see that you cover their area, and call or request an estimate in a few taps.

Book a 20-minute walkthroughExplore the HVAC demo

$2,000 fixed · $1,000 to start · Up to 5 pages · Built by Adam in Tampa Bay

Once we confirm we’re a fit, I’ll prepare a homepage concept for your business and walk you through it on the call.

Concept demo · HVAC homepage
Desktop view of a concept HVAC homepage: service-area headline, call and estimate buttons.
Phone view of the same concept homepage with a sticky call and estimate bar.
Concept demo — fictional business. Not client work.

What your website should do.

A website won’t create demand on its own. It should make it easy for homeowners who find you to understand your services, trust your company, and get in touch.

  • Repairs and replacements, explained clearly

    Homeowners see right away whether you can fix their system or replace it, and what happens next.

  • Easy to call or request an estimate on a phone

    Tap-to-call and a short estimate form stay within reach on small screens.

  • Your real business, presented credibly

    Your own photos, license, and reviews — shown properly. Nothing invented.

  • Clear service-area information

    The towns and neighborhoods you actually serve, so people know you cover them.

  • A defined scope and a straightforward process

    A fixed price, a written scope, and a clear path from first call to launch.

Concept demo · Fictional company, not a client

What an HVAC website upgrade looks like.

I built a full homepage for a made-up HVAC company so you can see the work before we talk. It’s an example, not a client result.

Try it on your phone: tap AC repair, check the service area, then tap Call. Nothing dials and the form never sends.

  • A headline that says what you do and where you work
  • Repairs and replacements explained separately, in plain language
  • Tap-to-call and estimate buttons that stay in reach on a phone
  • A short estimate-request form with clear error messages
  • Space for your real license, reviews and photos — never made-up ones
Explore the HVAC demo
Phone view of the HVAC concept demo.

Concept demo — fictional business

One package. One fixed price.

No proposals to decode. Here’s exactly what you get, what we need from you, and what isn’t included.

Website Upgrade

$2,000fixed price

  • $1,000 deposit to start
  • $1,000 only if you approve the finished site

What’s included

  • Up to 5 agreed pages
  • Mobile-friendly design
  • Page copy drafted by Adam from the details you give him — you check it, you don’t write it
  • Contact or estimate-request form
  • Basic on-page search setup (page titles, descriptions, headings)
  • 2 consolidated revision rounds
  • Help connecting your domain at launch, on a short screen-share if you prefer
  • Launch and handover
Book a 20-minute walkthrough

The walkthrough is free. Nothing is charged until you sign an agreement.

When the clock starts
Target: 10 business days after we have your content and access, and the start date is confirmed. It’s a target, not a guarantee.
Revisions
2 consolidated rounds. You gather feedback into one list per round, and we make the changes together.
You approve it, or you don’t pay the rest
The second $1,000 is due only if you approve the finished site in writing. If you decline it, the build ends, you owe nothing more, your current website stays live, and you keep the page copy and design drafts.
What you provide
  • Accurate details about your services, service area, and business
  • Your logo and any photos of your real work, team, or vehicles
  • Access to your domain settings and current website (or time on a call to make changes together)
  • One decision-maker for feedback and approvals

Not included (scoped separately)

  • Paid advertising
  • Ongoing SEO campaigns
  • Guaranteed traffic, rankings, enquiries, or revenue
  • Branding or logo packages (unless separately agreed)
  • AI receptionists or chatbots
  • CRM setup or implementation
  • Custom integrations or field-service software changes

Optional: Website Care, $99/monthNot required.

Includes: Hosting and routine maintenance (limits agreed in writing) · Up to 30 minutes of content edits per month · A monthly phone test of every call button, with the result emailed to you. Not included: Unlimited revisions · AI or automation support. Exact limits, cancellation, and handover terms are set in writing before you sign up.

Optional monthly service

Stop letting missed calls and open estimates go quiet.

When you’re on a job and can’t pick up, or a homeowner goes silent after a quote, Lead Follow-Up sends the follow-up for you and puts the reply in front of your office. You still make the call; it makes sure nobody falls through the cracks.

  • An automatic text when a call to your business goes unanswered
  • Every reply forwarded to a named person in your office, with a reminder if nobody responds
  • Follow-up texts on open estimates at day 2, 5 and 10, until the customer replies or you close the estimate
  • Message wording written by Adam and approved by you — no AI conversations
  • A monthly report: every missed call and open estimate, and what happened next
  • Setup done for you, including business-texting registration for your number

Lead Follow-Up

$349/month

  • Month-to-month. Cancel any time
  • $499 one-time setup, waived when you buy the Website Upgrade
  • Texting and carrier fees are passed through at cost
  • Starts once carrier registration for your number is approved
Book a 20-minute walkthrough

It doesn’t guarantee more calls or jobs. It makes sure the ones you already get are followed up.

Three simple steps.

  1. 1

    Website walkthrough

    A free 20-minute call. Once you book and it looks like a fit, Adam reviews your current site and prepares a small concept before the call, so you have something real to react to. On the call he also opens your current site on a phone and shows where a homeowner gets stuck.

    Free · no obligation

  2. 2

    Build and review

    Work starts after a signed agreement, the $1,000 deposit, and your content and access. You review the site in 2 consolidated revision rounds.

    Target: 10 business days

  3. 3

    Launch and handover

    When you approve the finished site in writing and pay the $1,000 balance, we launch it on your domain and hand over what you need to run it.

    Your approval comes first

Book a 20-minute walkthrough
Adam Aboelmatty, founder of Backbone

Meet Adam

You work with me, from the first call to launch.

I’m Adam Aboelmatty, founder of Backbone, with a background at the University of South Florida. My own software products include FORMD and Ember.

No account managers or hand-offs. The person on your walkthrough is the person building your site.

I personally build and review your website.

More about Backbone →

Questions HVAC owners ask.

  • Most of my calls already come from Google. Do I need a new website?

    Maybe not. If your current site already makes it easy to check your services, confirm you cover the customer’s area, and call from a phone, I wouldn’t replace it just for a new look. The upgrade is for businesses where one of those steps is getting in the customer’s way.

  • What does $2,000 include?

    Up to 5 agreed pages, mobile-friendly design, page copy drafted by Adam from the details you give him, help connecting your domain, a contact or estimate-request form, basic on-page search setup, 2 consolidated revision rounds, and launch. You pay $1,000 to start and the $1,000 balance before launch.

  • How long does it take?

    The target is 10 business days, counted from when we have your content and access and the start date is confirmed. It is a target, not a guarantee: slow feedback or missing content moves the date, and we'll tell you if it does.

  • What do I need to provide?

    Accurate details about your services and service area, your logo, any photos of your real work or team, access to your domain settings and current website, and one person who can give feedback and approve the site.

  • Can I keep my domain?

    Yes. The plan is to keep your existing domain and point it at the new site at launch. You will need to give us access to your domain settings, or make the change together with us on a short call.

  • What happens to my existing website?

    It stays live while we build. Nothing changes for your customers until you approve the new site and the balance is paid. Cancelling your old hosting after launch is your decision; we will not cancel anything on your behalf.

  • Who owns the finished website?

    You do, once the website fees are paid: the copy, the custom design and the code written for your site. The general building blocks we reuse across sites come with a permanent, free licence, so you can move or change the site without us. Your domain always stays in your name.

  • What if I don’t like the finished site?

    You can use your 2 revision rounds, but you don’t have to. If you don’t want the site, tell me in writing and the build ends. You won’t owe the second $1,000 and nothing changes on your current site. You keep the page copy and design drafts to use however you like. The site’s code isn’t delivered and nothing launches without your approval and the final payment. The $1,000 deposit covers the work already done and isn’t refunded once the build has started. If you cancel before the start date, it’s refunded in full.

  • What if I just stop replying?

    Silence never counts as approval. The project is paused, you get written notice, and it’s eventually closed. You don’t owe the second $1,000 and you get the same copy and drafts.

  • Is monthly care required?

    No. Website Care is optional at $99/month. It covers hosting, routine maintenance, and up to 30 minutes of content edits a month. It does not include unlimited revisions. If you skip it, we agree in writing where the site is hosted and what you receive at handover.

  • Will this guarantee more leads?

    No. No website can guarantee traffic, rankings, calls, or revenue. What we can control is a site that clearly explains your services, makes it easy to call or request an estimate on a phone, and presents your business accurately.

  • Can you follow up on missed calls and estimates?

    Yes, as a separate monthly service: Lead Follow-Up, $349/month plus a $499 setup (waived if you buy the website), month-to-month. It texts back when a call goes unanswered, forwards replies to your office, and follows up on open estimates. It isn’t part of the website package and doesn’t promise more jobs. AI receptionists and CRM setup aren’t offered.

Let’s look at your HVAC website together.

Book a free 20-minute walkthrough. If it looks like a fit, Adam prepares a small concept for your business before the call.

Book a 20-minute walkthroughExplore the HVAC demo

$2,000 total · $1,000 to start · Up to 5 pages