Backbone
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Builds we've shipped.

We built this for ourselves first. Then we built it for Colin. Every Backbone build ships in 30 days, on your infrastructure.

  • ViralVisionsViralVisions

    The operating system behind a 500-creator TikTok agency.

    We co-founded ViralVisions and ran into the same wall every creator agency hits: spreadsheets stop scaling around creator #100. So we built our own backbone. The system Backbone clients ship on today runs every client, creator, deal, and payout at ViralVisions.

    Creators managed daily
    0+
    Manual payout errors (12 mo)
    0
    Hours saved per teammate / week
    0 hrs

    — Adam Aboelmatty + Scott Newkirk, Co-Founders of ViralVisions

  • Seen MarketingSeen Marketing

    The first agency we built it for.

    Colin runs Seen Marketing — and ran it through Notion + Airtable + late-night Telegram threads. We built him a branded internal admin system that brought all of it into one place, deployed to his own infrastructure, in a single 30-day sprint.

    Read the case study